eCommerce Success Summary

Today someone here at the office, summarized eCommerce success into 4 steps,

ACQUISITION - CONVERSION - FULFILLMENT - RETENTION

I love it!

NetSuite customers are getting it!

At SuiteCommerce, we breath eCommerce everyday, we love it, we are passionate about it. The idea was always to stay true to ourselves and develop sites that sell, that are great, that are worth the investment. We suffered it when we launched because of nobody knew us, but we are feeling that prospects/customers are "getting it" now. They understand our preach. If you took some time to read through our website, you will understand what I mean. For the last months we've been getting high quality prospects knocking on our doors... Businesses that understand eCommerce, that know eCommerce, and that know exactly what the eComm business is all about. We love those customers, we love to partner with them, and we love to launch their websites and see them succeed. If you are not interested or don't care much about your store, please don't contact us. Dont call and ask, "how much does it cost to build a store like Tigerdirect.com?". We are not into that. It takes a lot of work to build a good reputation, a great portfolio and a most importantly a great "team". By a team I mean, our Internal Team and customers too. We are in constant contact with customers, even after the site is launched. We are building a community around our working ethics and skills and the constant input from our customers.

We enjoy everyday as the first one, and we thank all of our customers for being part of this story.

Thank you all!

Keep working offline - eCommerce magazines

Part of being the leader in e-commerce means keeping on top of trends, news, and events surrounding e-commerce. The following e-commerce magazines are free to online merchants. SuiteCommerce team members are constantly using publications like these so our team is always educated and on the cutting edge when it comes to website design, programming and e-commerce management. (You should be too.)

eBizInsider -- The name eBiz Insider says it all. This publication is a resource for e-commerce professionals. Each monthly issue features valuable information, tips, advice and tools designed to help the e-commerce store owner run his/her business better with additional resources at eBizInsider.com. (http://ebizinsider.com/subscribe.html

Internet Retailer -- designed to assist managers and owners of online stores with the common concerns and challenges they face each day. This publication offers advice from those who have been working in online retailing for a long time and have learned a thing or two about what works and what doesn't. :) They also publish the IR500 list -- the "top internet retailing" stores of the year. -- http://www.internetretailer.com/IR/USA/

Revenue Magazine -- focuses on everything about online marketing, including key business strategies, innovative marketing methods, effective online advertising techniques, emerging advertising trends in technology and much more. http://www.revenuetoday.com/section/Free%20Subscription

Practical E-Commerce -- Each issue contains ecommerce-related features, interviews, website profiles and recurring columns including search engine optimization, customer conversion, legal issues, pay per click advertising, etc. http://www.practicalecommerce.com/

Website Magazine -- Website magazine focuses largely on web visibility trends, including a big focus on improving visibility on search engines, design, and online social media marketing. http://www.websitemagazine.com/scripts/sub/subscribe.aspx

SUITECOMMERCE DELIVERS POWERFUL NEW ETAIL EXTENSIONS TO NETSUITE BY LEVERAGING NS-BOS DEVELOPMENT PLATFORM

New Best-of-Breed Ecommerce Functionality Includes Wish Lists, Reviews, and Product Configurators; Integrates NetSuite and Google Analytics

SAN MATEO, Calif. and MIAMI, Fla. — June 9, 2008 — June 9, 2008 – SuiteCommerce, an Ecommerce and web software development company, today announced that it has built a powerful set of Ecommerce solution extensions to NetSuite leveraging the NetSuite Business Operating System (NS-BOS). NetSuite Inc. (NYSE: N) is a leading vendor of on-demand, integrated business management software suites for small and medium-sized businesses and divisions of large companies. These Ecommerce solution extensions are geared to help etailers increase sales and improve the shopping experience for their customers. And they extend the power of NetSuite's integrated business management software suite, the winner of the 2008 CODiE Award for "Best Ecommerce Solution," by adding the ability for etailers to:

* Display Wish Lists and Gift Registries to let Web store shoppers save their favorite goods (and let others buy it for them)
* Create Product Configurators to let online store shoppers customize and configure their purchases
* Publish Product Reviews by past shoppers, with merchant approval and removal capabilities
* Notify shoppers when Back-Ordered items come back in stock
* Integrate Google Analytics with Revenue Analysis to any NetSuite Ecommerce site
* Customize Search to allow for refining search results and presenting dynamic search and sorting capabilities
* Offer Gift Wrapping or other extra charge services.

For more details, please visit www.suitecommerce.com.

The NetSuite Business Operating System (NS-BOS) is a Software-as-a-Service (SaaS) application development platform that combines easy-to-use tools and a comprehensive business management software suite, all atop a proven SaaS platform for software developers, ISVs and VARs to rapidly deliver deep, best-of-breed industry solutions. SuiteCommerce uses the NS-BOS development platform to develop and distribute its Ecommerce solution extensions to NetSuite, drawing from its years of experience providing value-add solutions for many etailers who depend on NetSuite to power their ecommerce site.

"We welcome SuiteCommerce into the growing community of NS-BOS partners who are gaining significant customer traction by participating in the NetSuite partner ecosystem," said Michael Ni, Vice President, Industry Solutions and Ecosystem, NetSuite. "SuiteCommerce further demonstrates that our partners using the NS-BOS development platform can focus on building their solutions and business, and not on delivery. This enables them to rapidly expand into increasingly dynamic and vertical markets with best-of-breed functionality."

"By leveraging the NS-BOS platform, we've been able to rapidly build a broad range of advanced ecommerce solutions," said Diego Terra, CEO of SuiteCommerce. "Maximizing the integration and customization capabilities as well as NetSuite's core applications, we can focus on our business and not just delivery."

Several etailers have already experienced enormous benefits. Beyond simple website extensions, the following customers now have a unified suite for their business operations and a single data model embodied by the NetSuite core product offering:

* KitchenWare Direct (www.kitchenwaredirect.com.au), a top online retailer in Australia, that sells brands like ScanPan and KitchenAid has improved its website conversion rate 110 percent since moving from its old platform to NetSuite with the ecommerce extensions from SuiteCommerce in April 2008. In addition, KitchenWare Direct's search engine visibility has greatly improved and as a result, the company has kept and improved the most important keyword positions within organic results. Also, by integrating NetSuite self-service and case support management within its website, customer satisfaction has improved using the same staff, while order volumes have nearly doubled.

"With an already successful online business, choosing the right partners to facilitate our ongoing development was crucial," said Peter Macaulay, CEO of KitchenWareDirect.com.au. "By partnering with NetSuite and SuiteCommerce, we have been able to leverage the full functionality of the NetSuite platform, giving us a fully integrated business management software solution that can scale with our future business expansion. For our requirements, SuiteCommerce was the leading NetSuite partner who could truly deliver the outcome we were looking for – and the results speak for themselves."

* InkjetSuperStore (www.inkjetsuperstore.com), a top etailer of printer supplies based in Los Angeles, who has been using NetSuite for several years, brought on the ecommerce solutions from SuiteCommerce in mid-April 2008, immediately improving its search capabilities by adding a robust search widget that allows instant searching by printer model or toner model. As a result, InkjetSuperStore has decreased its bounce and exit rates by 20 percent. In addition, shopping cart abandonment has been reduced by a whopping 1,200 percent by customizing the online store checkout process; the integration of Google Analytics with Revenue Analysis has provided greater visibility on trends; and the site's shopper conversion rate is well above the industry average.

"Integrating SuiteCommerce Apps into NetSuite has had a significant impact on our customer satisfaction and conversion rates," said George Sasson, VP of Marketing, InkjetSuperStore.com. "Also, we turned to the faceted navigation and product ratings features of SuiteCommerce to engage our customers before, during, and after the sale, and this also has greatly improved our business."

Availability and Pricing:
SuiteCommerce extensions for NetSuite are now available to all NetSuite customers. For pricing and additional information, please visit www.suitecommerce.com.

About SuiteCommerce
SuiteCommerce, Inc., a NetSuite NS-BOS partner, is a total Ecommerce and web application solutions provider for NetSuite customers. SuiteCommerce's customers are online retail store operators who desire to create rich and differentiated online offerings that capture the shoppers' interest and attention through the use of expert design and integrated shopping application extensions to the core NetSuite platform. SuiteCommerce offers a full array of Ecommerce solutions for the NetSuite Ecommerce Vertical including Web Design and Development, Advanced Customization, backhttp://www.blogger.com/img/gl.link.gif-end Automation and Configuration, SEM and Consulting. For SuiteCommerce information visit: www.suitecommerce.com.

For more information about NetSuite Inc., please visit www.netsuite.com.

NOTE: NetSuite and the NetSuite logo are registered service marks of NetSuite Inc. SuiteCommerce is a trademark of SuiteCommerce, Inc. All other marks are the property of its respective owner.

See PR at NetSuite's Website here, (http://www.netsuite.com/portal/press/releases/nlpr06-09-08.shtml)

NetSuite eCommerce wins another award - 2008 CODIE

NetSuite today announced that it has won the Software & Information Industry Associate (SIIA) 2008 CODiE Award in the software category for "Best Ecommerce Solution." For more information please visit http://www.siia.net/codies/2008/finalist_detail.asp?id=12

The 23rd Annual CODiE Awards are t he only peer reviewed awards within the software and content industries. SIIA and industry partners recognized winners in 76 categories. O ver 1,000 applications were received for this year's CODiE awards.

The SIIA CODiE Award for Best Ecommerce Solution recognizes the best software solution designed to enhance efficiency across a wide range of ecommerce business functions, including personalization tools, shopping carts, comparison bots, order forms, and delivery processes, as well as other innovative features.

Congratulations to everyone at NetSuite for this new achievement! More to come for sure...

Test, Find Out, Test, Find Out, Test, Analyze - LEARN

“You can’t learn to ride a bicycle at a seminar.”

It really doesn’t matter what aspect of life we’re talking about, there’s an enormous difference between learning from a guru and actually doing it yourself. The bottom-line truth about really talented marketers comes down to one word.

Just one.

That word is: TESTING.

If you don’t test - if you don’t develop an idea, run it up the flagpole and see who salutes, with hard numbers and percentages - you really don’t know anything.

If you DO test - then you know what you know. And nobody can argue with you. That’s all there is to it.

Does long copy work or is short copy better? Should I have a sales letter website or a traditional one? Should I price this at $500 or $1000? Should I use a soft-sell approach or is hard-sell better?

The answer to every question is: test and find out.

The point is that you can read and learn and read and learn and never really know what you should be doing. It all comes down to action. It comes down to being willing to try something even if there is a possibility of it failing.

By Mr Perry M

The SEO Rapper! What?!?!?

I came across these videos a few weeks ago, but I’m just getting around to posting about them. Now first of all, I really don’t like rap, but this is awesome. How about a little SEO Rap?

Check this:http://www.youtube.com/user/m0serious