Leadership Lessons from Dancing Guy

Loved this Video from TedConference



See the Full Post here - by Derek Sivers

Nice Quote about Micromanaging

"Micromanaging is something we only accuse other people of..."

SuiteGreetings!

Dear Valued Customer, On behalf of SuiteCommerce, I would like to wish you and your loved ones a wonderful Christmas and a happy 2010! SuiteCommerce offices will be closed from the 25th of December 2009 and will re-open on the 4th of January 2010. For queries during this time, please email info@suitecommerce.com and we will respond to your enquiry after the 4th of January 2010. May your holiday season and the new year be filled with much joy, happiness and success. We look forward to working with you in the coming year and hope our business relationship continues for many years to come. Don't forget to visit our NEW website at www.suitecommerce.com Happy holidays! Diego Terra CEO & President

Great Newsletter Subject Lines

Offer, Offer, Offer

Enjoy this Special Offer at Our New Location

25-40% off - Email-Only Offer – Today Only

Invitation-Only 2 Hour Event Starts 11:30 AM CT

Ends Today! 20% Off Friends & Family

Top 10 under $10

Free shipping - offer ends in 3 days

Free product with purchase of [product name]

[New Product] has arrived. Order now before we run out.

Earn double points for [insert product or action].

Last Chance: Get up to $25 now

Save 10% on your next order

Enjoy [season] with rates from $65

Service Notice: Exciting new changes at [your company]

An Exclusive Offer for You

[Your company] October Specials

Last minute deals, special offers, and new [product name]

Act Now to renew your [subscription name]

Online only: 25% off friends and family

Introducing our latest…[product/feature here]

[Product name] Promotion week. Save 25%

Extended for a day! Get Free shipping through Friday

Stock up and save 15%

Limited Supply: Limit 2 [product name] per customer

Ho-ho-ho: The [your company] holiday catalog is here!

Email subscriber exclusive: [Product name] sale is here

Ends Today: Take 20% off your entire order

Private Sale Ends Today

Your choice of amazing items $50 + under

Great gifts for [Dad, Mom, etc]

Best Sellers every [girl, boy, man, woman, dog, etc.]

Everything you need when the temperatures [rise, fall]

Free Shipping--Limited Time Offer

Catchy & Creative

Sometimes all you need is a little vase lift (retailer selling vase's)

We've got you covered from head to toe (retailer selling hats, shirts, pants and boots)

How La Perla got its name (retailer selling lingerie, telling a story inside the email)

Temperatures Fall, Style Rises (retailer selling coats)

Celebrity Favorites (selling accessories that Hollywood is wearing)

Did you remember to get a gift? It's ok, we did. (retailer wanting to get people to register for gift reminders)

10 Gift Ideas for your little ones (retailer listing top 10 suggestions for kids)

Manhattan View for a Song in the Shower (retailer selling shower curtain with Manhattan skyline on it)

Take your pick: Our 9 Favorite Dresses (retailer suggesting by popularity)

Coolest modern desk on the job...for $149 (retailer including price in the subject line)

Score Great Savings on Game-Time Gear: HDTVs, Furniture & More (retailer selling TV's with a sports slant)

Party Like it's 1999 Aged Cabernet Special (wine retailer)

In our store: Last minute Mother's Day combo ready to go (retailer getting the last minute shoppers with a catch "combo to go".)

Adorn Your Home Now & Through the Holidays (Home decor retailer)

Mind-Blowing Grenache (wine retailer)

Bring this email to a Gap store and win! (retailer trying to get store traffic)

I hope this gets your creative juices flowing. You can also find some great holiday-specific subject lines here. If you've got some great subject lines that have worked for your business, comment and let us know.

The POWER of Social Networks - Oprah and Black Eye Peas

It turns out the the Black Eyed Peas contacted 800 Oprah fans via Twitter and Facebook and taught them the choreography for the dance by publishing videos online.. Then those 800 fans-turned-dancers taught the rest of the group. Watch the video.

At first it looks like no one is really digging the whole Black Eyed Peas song except for the one over-the-top fan on the front row. And then 10 of her friends start joining in on the dance. And then 50 more. Before you know it the whole crowd is dancing...20,000 fans all dancing in sync.

1984: How critics reviewed Apple Computers

"The nature of the personal computer is simply not fully understood by companies like Apple (or anyone else for that matter). Apple makes the arrogant assumption of thinking that it knows what you want and need. It, unfortunately, leaves the “why” out of the equation — as in “why would I want this?” The Macintosh uses an experimental pointing device called a “mouse.” There is no evidence that people want to use these things. I don’t want one of these new fangled devices."

Funny!

Source: http://brainstormtech.blogs.fortune.cnn.com/2009/01/12/jan-1984-how-critics-reviewed-the-mac/

Why you shouldn't copy us or anyone else

We hate copying and everything we have built in the past we developed/desgined it from scratch, and that is exactly why we lead in the NetSuite eCommerce business and companies that copy will always follow.

Here’s the problem with copying: Copying skips understanding. Understanding is how you grow. You have to understand why something works or why something is how it is. When you copy it, you miss that. You just repurpose the last layer instead of understanding all the layers underneath.

Have you seen a NetSuite app that was obviously copied from what we have built in the past? The copy usually lacks depth and detail. They miss the spacing, the proportions, the relationship between colors and objects and buttons and links. It’s usually pretty close, but there’s something not right about it.

Why? Shouldn’t copying something be easier than creating it? Someone else already did the work, right? The problem is that the work on the original is invisible. The copier doesn’t know why it looks the way it looks or feels the way it feels or reads the way it reads. The copied interface is a faux finish.

This is why future iterations of a copied script or solution begin to break down quickly. The copiers don’t understand where to take it next because they don’t understand the original intention. They don’t know the original moves so they don’t understand the next move.

Look around at eCommerce designs that were clearly copied from someone else’s store and you’ll find a lot of inconsistencies and sore thumbs. That’s the new stuff.

I think copying leads to a lack of understanding as well. Be influenced by many, copy none.

So bottom line: Copying hurts you. You miss out on what makes something good. Instead, try to be exposed to a variety of perspectives and points of view. Take whatever you find useful and leave the rest behind. Fill in the gaps with your own ideas. In the end you have make your own way forward.

Again. Stop following. If you don’t know the original move you don’t understand the next move, and that's why you will never lead.